{"id":2430,"date":"2020-09-23T22:37:32","date_gmt":"2020-09-23T22:37:32","guid":{"rendered":"http:\/\/merk-vision.com\/?p=2430"},"modified":"2022-06-07T17:50:46","modified_gmt":"2022-06-07T17:50:46","slug":"luxury-sales-force-management-buch","status":"publish","type":"post","link":"https:\/\/merk-vision.com\/de\/luxury-sales-force-management-buch\/","title":{"rendered":"Luxus-Vertriebskr\u00e4fte-Management"},"content":{"rendered":"[vc_row type=&#8220;in_container&#8220; full_screen_row_position=&#8220;middle&#8220; column_margin=&#8220;default&#8220; scene_position=&#8220;center&#8220; text_color=&#8220;dark&#8220; text_align=&#8220;left&#8220; overlay_strength=&#8220;0.3&#8243; shape_divider_position=&#8220;bottom&#8220; bg_image_animation=&#8220;none&#8220;][vc_column column_padding=&#8220;no-extra-padding&#8220; column_padding_position=&#8220;all&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_link_target=&#8220;_self&#8220; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; width=&#8220;1\/1&#8243; tablet_width_inherit=&#8220;default&#8220; tablet_text_alignment=&#8220;default&#8220; phone_text_alignment=&#8220;default&#8220; overlay_strength=&#8220;0.3&#8243; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220; bg_image_animation=&#8220;none&#8220;][vc_column_text]\n<h3>Luxus Sales Force Management<\/h3>\n<p>Strategien, um Ihre Markenbotschafter zu gewinnen<br \/>\nVon Michaela Merk[\/vc_column_text][divider line_type=&#8220;Small Line&#8220; line_alignment=&#8220;default&#8220; line_thickness=&#8220;1&#8243; divider_color=&#8220;extra-color-3&#8243; animate=&#8220;yes&#8220; custom_line_width=&#8220;200&#8243; delay=&#8220;100&#8243;][divider line_type=&#8220;No Line&#8220; custom_height=&#8220;25&#8243;][vc_row_inner equal_height=&#8220;yes&#8220; content_placement=&#8220;top&#8220; column_margin=&#8220;default&#8220; text_align=&#8220;left&#8220;][vc_column_inner column_padding=&#8220;padding-2-percent&#8220; column_padding_position=&#8220;right&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; column_link_target=&#8220;_self&#8220; width=&#8220;1\/3&#8243; tablet_width_inherit=&#8220;default&#8220; overlay_strength=&#8220;0.3&#8243; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220; bg_image_animation=&#8220;none&#8220;][image_with_animation image_url=&#8220;149&#8243; alignment=&#8220;&#8220; animation=&#8220;Fade In&#8220; hover_animation=&#8220;none&#8220; border_radius=&#8220;none&#8220; box_shadow=&#8220;none&#8220; image_loading=&#8220;default&#8220; max_width=&#8220;100%&#8220; max_width_mobile=&#8220;default&#8220;][\/vc_column_inner][vc_column_inner column_padding=&#8220;no-extra-padding&#8220; column_padding_position=&#8220;left-right&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; column_link_target=&#8220;_self&#8220; width=&#8220;2\/3&#8243; tablet_width_inherit=&#8220;default&#8220; overlay_strength=&#8220;0.3&#8243; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220; bg_image_animation=&#8220;none&#8220;][vc_column_text]Luxury Sales Force Management untersucht die Strategien, mit denen Manager aus allen Branchen, in denen der Verkauf von entscheidender Bedeutung ist, einschlie\u00dflich Luxus, die Herzen und Gedanken ihres Verkaufsteams gewinnen und eine h\u00f6here Vertriebsleistung erm\u00f6glichen k\u00f6nnen.[\/vc_column_text][vc_column_text]\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p>Manager von Luxusverk\u00e4ufern ist der ultimative praktische Leitfaden f\u00fcr Manager, die ihre Verkaufskr\u00e4fte in echte Markenbotschafter verwandeln m\u00f6chten.<\/p>\n<p>Erfahren Sie, wie Verk\u00e4ufer eine Beziehung zu den von ihnen verkauften Marken aufbauen und wie diese Beziehungen charakterisiert, gest\u00e4rkt und mit Hilfe des Managements ausgebaut werden k\u00f6nnen.<br \/>\nLernen Sie, wie Sie Ihre zuk\u00fcnftigen Markenbotschafter einstellen, indem Sie die engagiertesten Talente ausw\u00e4hlen.<br \/>\nIm Laufe des Buches lernen Sie die besten Strategien von Managern kennen, um die Herzen und K\u00f6pfe ihrer Verkaufsteams zu gewinnen, mit dem Ziel, die Verkaufsleistung zu steigern.<br \/>\nDas Buch schlie\u00dft mit einem \u00dcberblick \u00fcber die digitalen Herausforderungen bei Verk\u00e4ufern.<\/p>\n<p>Gehen Sie die Checklisten durch und wenden Sie die ausf\u00fchrlich beschriebenen Modelle &amp; Tools im gesamten Buch an.<\/p>\n<\/div>\n<\/div>\n[\/vc_column_text][nectar_btn size=&#8220;large&#8220; open_new_tab=&#8220;true&#8220; button_style=&#8220;see-through&#8220; button_color_2=&#8220;extra-color-gradient-1&#8243; color_override=&#8220;#ba1627&#8243; icon_family=&#8220;none&#8220; url=&#8220;https:\/\/www.amazon.de\/Luxury-Sales-Force-Management-Ambassadors\/dp\/1137347430\/ref=sr_1_1?__mk_de_DE=%C3%85M%C3%85%C5%BD%C3%95%C3%91&amp;dchild=1&amp;keywords=Luxury+Sales+Force+Management&amp;qid=1601753877&amp;sr=8-1&#8243; text=&#8220;Bestellen&#8220;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8220;in_container&#8220; full_screen_row_position=&#8220;middle&#8220; column_margin=&#8220;default&#8220; scene_position=&#8220;center&#8220; text_color=&#8220;dark&#8220; text_align=&#8220;left&#8220; overlay_strength=&#8220;0.3&#8243; shape_divider_position=&#8220;bottom&#8220; bg_image_animation=&#8220;none&#8220;][vc_column column_padding=&#8220;no-extra-padding&#8220; column_padding_position=&#8220;all&#8220; background_color_opacity=&#8220;1&#8243; background_hover_color_opacity=&#8220;1&#8243; column_link_target=&#8220;_self&#8220; column_shadow=&#8220;none&#8220; column_border_radius=&#8220;none&#8220; width=&#8220;1\/1&#8243; tablet_width_inherit=&#8220;default&#8220; tablet_text_alignment=&#8220;default&#8220; phone_text_alignment=&#8220;default&#8220; overlay_strength=&#8220;0.3&#8243; column_border_width=&#8220;none&#8220; column_border_style=&#8220;solid&#8220; bg_image_animation=&#8220;none&#8220;][divider line_type=&#8220;Full Width Line&#8220; line_thickness=&#8220;1&#8243; divider_color=&#8220;extra-color-3&#8243; animate=&#8220;yes&#8220; delay=&#8220;100&#8243;][divider line_type=&#8220;No Line&#8220; custom_height=&#8220;25&#8243;][vc_column_text]\n<h3><span style=\"color: #ba1627;\">Ein Einzigartiges Buch<\/span><\/h3>\n[\/vc_column_text]<div class=\"nectar-fancy-ul\" data-list-icon=\"fa fa-check\" data-animation=\"true\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<ul>\n<li>Ein praktischer Leitfaden, der sich auf die St\u00e4rkung der <strong>Beziehung zwischen Marke und Vertriebsmitarbeiter<\/strong> konzentriert.<\/li>\n<li><strong>18 Managementstrategien<\/strong><\/li>\n<li><strong>5 Schwerpunkte der pers\u00f6nlichen Entwicklung<\/strong>, um dauerhafte Gesch\u00e4ftsbeziehungen aufzubauen.<\/li>\n<li><strong>4 Jahre Forschung<\/strong> unter Verk\u00e4ufern und F\u00fchrungskr\u00e4ften in der Luxusg\u00fcterindustrie<\/li>\n<li><strong>150 Erfahrungsberichte<\/strong> von Fachleuten aus der Luxusbranche (Cartier, Prada, Fendi Herm\u00e8s).<\/li>\n<li>Innovative Grafiken &amp; humorvolle Illustrationen<\/li>\n<\/ul>\n <\/div>[divider line_type=&#8220;No Line&#8220; custom_height=&#8220;35&#8243;][vc_column_text css=&#8220;.vc_custom_1654624217271{padding-top: 10px !important;padding-right: 40px !important;padding-bottom: 30px !important;padding-left: 40px !important;background-color: #f6f5f3 !important;border-radius: 3px !important;}&#8220;]\n            <div \n    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!important;'><\/i><\/a><\/div><\/div><br\/><script>function popupCenter(pageURL, w,h) {var left = (screen.width\/2)-(w\/2);var top = (screen.height\/2)-(h\/2);var targetWin = window.open (pageURL, '_blank','toolbar=no, location=no, directories=no, status=no, menubar=no, scrollbars=no, resizable=no, copyhistory=no, width='+w+', height='+h+', top='+top+', left='+left);}function pinIt(){var e = document.createElement(\"script\");e.setAttribute('type','text\/javascript');e.setAttribute('charset','UTF-8');e.setAttribute('src','https:\/\/assets.pinterest.com\/js\/pinmarklet.js?r='+Math.random()*99999999);\r\n\t\tdocument.body.appendChild(e);}<\/script>\n[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>Luxury Sales Force Management examines the strategies that allow managers from all industry sectors, particularly luxury, to win their sales team\u2019s hearts and minds, enabling higher sales performance.<\/p>\n<p>Based on new research into premium and luxury sales teams worldwide, involving over 600 interviews with managers and salespeople from 50 companies including Cartier, Prada, L\u2019Or\u00e9al, Sephora, Marionnaud, and Herm\u00e8s, Michaela Merk uniquely explores how salespeople develop a relationship with the brands that they sell, how these relationships can be characterized, and what top management should do to strengthen them. Featuring easy-to-use checklists, models and frameworks, as well as an exploration of the digital revolution and the challenges that it poses to salespeople, this is the ultimate, practical guide for managers to develop their sales force into true brand ambassadors.<\/p>\n","protected":false},"author":6,"featured_media":4496,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[47],"tags":[],"class_list":["post-2430","post","type-post","status-publish","format-standard","has-post-thumbnail","category-buch"],"_links":{"self":[{"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/posts\/2430","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/comments?post=2430"}],"version-history":[{"count":7,"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/posts\/2430\/revisions"}],"predecessor-version":[{"id":4498,"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/posts\/2430\/revisions\/4498"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/media\/4496"}],"wp:attachment":[{"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/media?parent=2430"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/categories?post=2430"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/merk-vision.com\/de\/wp-json\/wp\/v2\/tags?post=2430"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}